Shopper interactivity - Wootag Interview
Wootag on shopper interactivity – interview

The ways in which we shop are becoming increasingly effortless and diverse. There is also pressure for online stores to think outside the box more and find newer ways to engage and retain customers.

Wootag is delighted to chat with Channel NewsAsia’s First Look Asia for our perspective on how today’s user experience will be driven by curiosity as well as a desire for relevant content.

Wootag on shopper interactivity

In a mobile-hyperactive world, shoppers are looking for increased convenience, reducing time and money, and lightening their burdens. Raj Sunder, CEO and founder of Wootag, shared with CNA alongside a panel comprising EY and Adatos AI, about the way in which technology is redefining the way people shop and the new frontiers of merging both online and offline shopping.