Understand your consumer before driving their interaction
The stakes for content that’s engaging, valuable and memorable are high – and interactive video is taking this tide by storm. As a viewer, going from passive consumer to being proactive in the driver’s seat is a bullet-proof way of remembering the content. Developing a…
Personalisation the path to customer success and trust
Consumer personalisation is the way forward for retailers these days as online shoppers become more selective and sophisticated. In an exclusive interview with The Rundown, Wootag was invited to share insights on personalisation in digital commerce. Driven by curiosity and a need for relevant content,…
Wootag receive recognition as ‘Marketing Technology Company of the Year’
Wootag ‘Marketing Technology Company of the Year’ – The Mumbrella 360 Asia Awards The Mumbrella 360 Asia awards are the industry metric for the most innovative and most creative players in the media, marketing and advertising industries, and beyond. Wootag is deeply honoured to receive…
