Best Wootagged Executions of 2020 (Part1/2)
With a testing year of 2020 passing by, we’ve all observed companies far and wide across the world build resilience and see through these unprecedented and adverse times. Hence, We at Wootag decided to compile and highlight a few handpicked Wootagged executions in partnership with…
What does Interactive Video Marketing mean for you?
Imagine providing an experience where your viewers can engage with your video unlike ever before? “70% of marketers say interactive video engages audiences ”well” or ”very well,” and 68% of marketers believe it will continue to become a more important component of modern marketing mixes…
Building an Effective Sales Funnel Through the Art of Video Storytelling
87% of businesses in 2019 used video as a powerful marketing tool. This figure is a significant jump from 63% in 2017, and 81% in 2018. 79% of viewers claim that a brand’s video convinced them to purchase a piece of application or software. Also,…
10 Must-Follow Rules to Ace Video Marketing in 2020
As we step into 2020, the use of video marketing by organizations is only growing. Be it FMCG, automobile, finance, fashion or any other niche, video marketing is a booming realm for everyone right now. 92 percent of marketers who are using video marketing say…
Move Ahead in The Marketing Funnel With Interactive Video
Even as the customer journey gets more complex in the digital world, brands are increasingly focused on perfecting their funnel strategy. Consideration is the middle part of the marketing funnel that begins with awareness and ends with the conversion. Your customer can be aware of…
Programmatic Channels Viewing Experience – Ford
This week take a look at a powerful execution by Ford, across programmatic channels, to increase the awareness and time spent by the audience within their videos by using Wootag’s Video in Video feature!
Converting 5 Million + Audience into Customers – The Wootag Way
Converting the Audience into Customers the Wootag Way!
A great way to fly safely and beautifully – content strategy
We are constantly looking out for amazing brands with great content ideas, which can be an inspiration for your content strategy. This in-flight safety video by Singapore Airlines is really hitting the mark on taking, a generally dull subject, and making it worth spending time…
Tapping the Facebook Content with Powerful Interactive Videos
It’s morning, and I have my cup of coffee in one hand and my mobile phone in the other. I am scrolling through my Facebook Page when I see someone share a video of Mo Farah winning the 10,000 m Gold, despite having a brief…
From passive viewing to active decisions #gobeyondviews
When done right, video content, be it a high-production branded campaign or an amateur homemade video, can reach millions overnight. Whether it’s a light-hearted moment captured by Chewbacca mum or SKII’s emotionally-charged story about unmarried Asian women, videos continue to dominate the digital realm, and…