Introducing Wootag’s Official 2021 Audience Insights Report!
Download our latest Audience Insights Report here! Before we delve further into what the insights are and what we can refer from them, let’s take a look at understanding why are audience insights and its related information relevant to us? Let me start here by…
Julie’s Biscuits increases campaign efficiency with Wootag’s interactive video and insights platform
With wavering online vs offline behavior driven mostly through the pandemic. Leading confectionery brand, Julie’s Biscuits explored innovative ways to drive online shopping across multiple SKUs within their key visuals. Julie’s Biscuits partnered with Wootag to utilize their Audience Behavioral data across SG & MY…
Introducing Wootag’s Official 2022 Audience Insights Report!
Before we delve further into what the insights are and what we can refer from them, let’s take a look at understanding why are audience insights and its related information relevant to us? Let me start here by quoting, Chad Stoller from IPG Media brands…
Wootag partners with Moblaze to Scale Vietnam and other Indochina markets.
Wootag launched in Vietnam during the pandemic and has been growing steadfastly backed by strong audience engagement along with proven branded case studies. To further accelerate the growth, We have now partnered with Moblaze, one of the leading digital partners in Vietnam with a strong…
Wootag Accelerate Its Growth with the Introduction of Wootag For Ads & New Leadership Appointments
16 Nov 2022 Wootag, a global visual marketing SaaS company providing visual interactive and insights for marketers, today unveiled the introduction of Wootag For Ads and appointment of Jeffrey Kwan as Managing Director of Wootag For Ads to further expand its business domain and empower…
Empowering Wootag’s Vision with key pillars of growth!
For the ones who may not be familiar with Our Vision here is a quick recap, Vision is to Empower Human Curiosity within any Visual content” and we have been 100% true to our vision since its inception. Last few years we have seen our…
Create a visually-engaging consumer Journey (Part 1)
According to recent research, visuals are vital to 64% of marketers. Studies have shown that people will retain 65% of information if it includes a relevant image – compared to only 10% without. 90% of marketers said they leveraged visual content in 50% or more…
What is campaign optimization and how do we do it?
In the digital era, marketers have prompts that deliver valuable metrics on who exactly is engaging with their ads, what action those people take, and how it should be optimized for the future to improve results. Campaign optimization is the process of tweaking the campaign…
6 Winning Marketing Strategies for E-commerce Season (Part 2)
In the last blog post, we share some best practices for brands to drive business in the eCommerce season. In this post, we reveal more strategies for you to shorten the consumer journey and speed up product discovery. Enable Countdown & Code Redemption for Shopping…
6 Winning Marketing Strategies for E-commerce Season – Part I
Global retail e-commerce sales amounted to approximately 4.9 trillion U.S. dollars in 2021. The number is forecast to grow by 50 percent over the next four years, reaching about 7.4 trillion dollars by 2025. To seize business opportunities, there is a need to provide a…
How should marketers get prepared for always-on shopping
Recent research shows that, in the last year, over two billion people purchased goods or services online, and retail e-commerce sales exceed 4.2 trillion U.S. dollars worldwide. According to Facebook’s report, Online shopping has grown nearly 85% annually in Southeast Asia with more than 350…
