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    Driving curiosity, emotions and significance in travel videos 

    A little known fact is that most travellers are happiest when they are planning and researching their vacation as opposed to when while travelling. That means their decision-making and emotional contagion is most promising before departure. Digital video is a powerful tool for targeting travellers…

    Raj Sunder, 5 years ago 0 6 min read  
    Featured, Interactive Ads, Video Marketing

    Interactive travel videos – win consumers over 

    In today’s surplus of online travel content, consumers are savvy in making choices and discretionary when it comes to absorbing information. The responsibility of travel brands now lies in their flexibility, connecting with consumers wherever they are on-the-go. Getting that digestible, exclusive and mobile-friendly content…

    Raj Sunder, 5 years ago 0 6 min read  
    Featured, Interactive Ads, Video Marketing

    Staying on top of the pack with video-first marketing 

    Last week, we took a look at what leading travel brands are doing to make their videos compelling and engaging for audiences. Flipping the turntables, we approach travel videos through the lens of the consumer and ask what content gets them inspired and forward-looking for…

    Raj Sunder, 5 years ago 0 3 min read  

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    Go Beyond Views!

    At Wootag, we believe video is the tool to help share information and ideas instantly without any barriers. So we decided to revolutionise the in-video experience and take it to a whole other level.

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