Deep-Diving into the relevance and uniqueness of Tata Steel with Wootagged Interactive and Contextual Experience!
Tapping into a rich tapestry of India’s multi-geographical landscape! Within the rich tapestry of India’s multi-geographical landscape lie diverse variations of landscape, weather patterns, and complexities. This presents a distinctive challenge and opportunity for a global brand like TATA TISCON to develop a methodology that…
From Blogs to Video Blogs: Unveiling the Power of Visual Content!
At Wootag Biz, we recently embarked on an innovative experiment to amplify the impact of our latest leadership announcement. Combining the traditional approach of a written blog with the dynamic engagement of video content, we aimed to gauge which format resonated best with our audience….
Scaling New Heights: Wootag Appoints Vishal Sinha as VP Ads and India Country Head!
Wootag Ads, a leading interactive and intent advertising platform, is delighted to announce the appointment of Mr. Vishal Sinha as its new VP of ad Sales. In his role, Mr. Sinha will be instrumental in spearheading growth initiatives and fostering widespread adoption of Wootag Ads….
Deep-Diving into India’s Scalp Secrets: L’Oreal’s Odyssey for Personalized Beauty Solutions
In the dynamic landscape of modern marketing, personalization has transcended buzzword status to become the linchpin for forging profound connections with consumers. L’Oreal, a global leader in beauty and cosmetics, in collaboration with Wootag and Wavemaker, embarked on a transformative journey with its Scalp Advance…
A Symphony of Dynamic Engagement – UltraTech Cement’s “Mauka Ek” Campaign with Wootag Signals
Elevated Engagement and Impressive Outcomes UltraTech Cement’s collaboration with Wootag and Xaxis for the “Mauka Ek ” campaign yielded exceptional results, showcasing the potential of dynamic audience engagement strategies. With the fusion of real-time triggers and captivating narratives, this campaign reached new heights of success,…
Wootag partners with Moblaze to Scale Vietnam and other Indochina markets.
Wootag launched in Vietnam during the pandemic and has been growing steadfastly backed by strong audience engagement along with proven branded case studies. To further accelerate the growth, We have now partnered with Moblaze, one of the leading digital partners in Vietnam with a strong…
Empowering Wootag’s Vision with key pillars of growth!
For the ones who may not be familiar with Our Vision here is a quick recap, Vision is to Empower Human Curiosity within any Visual content” and we have been 100% true to our vision since its inception. Last few years we have seen our…
Hustle and Hustle again, Until the lambs become lions!
We have announced raising $1.7M in bridge funding led by Cornerstone Venture Partners Fund (CSVP), with further backing from existing investors Wavemaker and SEEDS Capital. This investment fuels Wootag’s expansion plan to scale in Asia Pacific markets and enhance AI capabilities for in-video interactivity and…
Leverage Wootag to navigate long-form video marketing!
What is Heavy Ad Intervention? Heavy Ad Interventions (HAI) is a new feature on Chrome browser that will unload ads considered to be “heavy” on the user’s device resource unless the user interacts with the ads. An ad will be subject to unload in case…
Let the Interactive Shopping begins this Festive Season!
A recent report from Campaign asia cited that despite falling household incomes as a result of the COVID-19 pandemic, a high proportion of consumers are still expecting to spend the same amount during this year’s holiday shopping season. (reference) WARC concurred based on a study…
