10 Must-Follow Rules to Ace Video Marketing in 2020
As we step into 2020, the use of video marketing by organizations is only growing. Be it FMCG, automobile, finance, fashion or any other niche, video marketing is a booming realm for everyone right now. 92 percent of marketers who are using video marketing say…
Part 1 of Top 10 Wootagged Brands in 2019! Tap to learn more
Here’s a list of top 10 Wootagged Brands in 2019 – part 1/2. At Wootag, We have handpicked the top 10 brands that have enabled differentiated and award-winning Interactive Experience across various countries and unlocking performance! Here are the top five of the 10 brands, the next five…
Transitioning from Users to Viewers Experience
User experience (UX) led the digital landscape transformation over the years. Design thinking evolved even as brands realized that websites and apps needed to be intuitive, easy to navigate and beautiful. While videos started out as a component of UX, they have now taken centre…
AdAsia and Wootag partner up to deliver interactive ads to Asia
AdAsia, an advertising technology solutions provider and part of AnyMind Group, has today announced a partnership with video marketing and analytics platform, Wootag, to integrate and deliver Wootag’s interactive video advertising units through the AdAsia Premium Marketplace. This partnership plays to the strengths of Wootag’s interactive advertising…
Move Ahead in The Marketing Funnel With Interactive Video
Even as the customer journey gets more complex in the digital world, brands are increasingly focused on perfecting their funnel strategy. Consideration is the middle part of the marketing funnel that begins with awareness and ends with the conversion. Your customer can be aware of…
10 Tips on How to Boost Your Interactive Video Performance Like a Pro
We want to share with you some useful tips on how to boost the effectiveness of your interactive videos and help you get the most from your video content. You’ve worked so hard to create your personalised video content, placed relevant messaging and target your…
Master Your Marketing Funnel with Videos
Video Content – an Introduction to the Funnel. Generate curiosity at every stage of the marketing funnel Gone are the days when using passive ways to woo customers used to be the norm. In today’s dynamic business environment, businesses need to talk to their target…
Interactive travel videos – the art of storytelling
We all know that video content drives stronger engagement and builds an emotional connection. A video becomes an essential part of the strategy in travel and online tourism marketing which helps to attract more visitors. In today’s surplus of online travel content, consumers are savvy…
How to Use Interactive Video to Better Engage and Hire Top Talent
There are a gazillion reasons why video needs to be a core part of a company’s recruitment strategy. Videos can help businesses attract attention, bring more candidates to the table, and present the company’s story and vision in a compelling fashion. This translates into…
Embrace 2019 Video Marketing Trends
Aren’t you curious how other brands embrace the latest video marketing trends? Keep your business and marketing ahead of the game and look at how others are adapting to market changes. Make most of the essential trends paving the way of today consumers behaviour.
