The 2019 Interactive-Video Audience Insights Report – Wootag
In 2019, at Wootag, we witnessed a surge in brand executions across verticals such as F&B, Nutrition, Finance, IT&T to Luxury, etc. Leading to approx. 300 Million views and 3 Billion + data points being processed. This has set us up to support brands in…
Top 10 Wootagged Brands in 2019 – part 2/2.
One Touch to Generate Leads: Armani upped the ante for interactivity to drive Online to Offline store walk-ins by enabling lead gen within the video to drive awareness towards their new store launch. Interactive Feature: Lead Generation Interactive How-To Videos : All Things Hair enabled…
10 Must-Follow Rules to Ace Video Marketing in 2020
As we step into 2020, the use of video marketing by organizations is only growing. Be it FMCG, automobile, finance, fashion or any other niche, video marketing is a booming realm for everyone right now. 92 percent of marketers who are using video marketing say…
Part 1 of Top 10 Wootagged Brands in 2019! Tap to learn more
Here’s a list of top 10 Wootagged Brands in 2019 – part 1/2. At Wootag, We have handpicked the top 10 brands that have enabled differentiated and award-winning Interactive Experience across various countries and unlocking performance! Here are the top five of the 10 brands, the next five…
Transitioning from Users to Viewers Experience
User experience (UX) led the digital landscape transformation over the years. Design thinking evolved even as brands realized that websites and apps needed to be intuitive, easy to navigate and beautiful. While videos started out as a component of UX, they have now taken centre…
AdAsia and Wootag partner up to deliver interactive ads to Asia
AdAsia, an advertising technology solutions provider and part of AnyMind Group, has today announced a partnership with video marketing and analytics platform, Wootag, to integrate and deliver Wootag’s interactive video advertising units through the AdAsia Premium Marketplace. This partnership plays to the strengths of Wootag’s interactive advertising…
Move Ahead in The Marketing Funnel With Interactive Video
Even as the customer journey gets more complex in the digital world, brands are increasingly focused on perfecting their funnel strategy. Consideration is the middle part of the marketing funnel that begins with awareness and ends with the conversion. Your customer can be aware of…
10 Tips on How to Boost Your Interactive Video Performance Like a Pro
We want to share with you some useful tips on how to boost the effectiveness of your interactive videos and help you get the most from your video content. You’ve worked so hard to create your personalised video content, placed relevant messaging and target your…
Future of Video Content Marketing – Interactive Shoppable Videos
Shoppable videos have been termed as the “Rising Star Of Your Marketing Strategy”. Video content that helps viewers turn into customers is a boon when used effectively. Shoppable videos simplify the buying funnel, they give you more consumer engagement and conversion rates but most importantly,…
Interactive Video Audience Insights 2018
Discover Wootag Interactive Video Audience Insights. Access visualised in-depth audience behaviour and key insights generated from more than 100 million views by processing more than 1 billion data’s. Insights will provide you guidance on the type of audience behaviour within any Wootagged video and to…
