Introducing Wootag’s Official 2021 Audience Insights Report!
Download our latest Audience Insights Report here! Before we delve further into what the insights are and what we can refer from them, let’s take a look at understanding why are audience insights and its related information relevant to us? Let me start here by…
The Best Wootagged Brand Videos – 2021 (Part 2)
With 2021 bringing a ray of hope across the world, we’ve all observed a surge in companies and brands taking a step forward in building resilience through these times and taking steps forward to connect with their customers. In the world of advertising, this is…
The Best Wootagged Brand Videos – 2021 (Part 1)
A successful marketing Ad Campaign leaves a mark and clearly attributes the brand’s value to the viewer. In terms of video advertisements, they should be promotional, persuasive, and original with a targeted message. We here at Wootag are all about delivering the right message and…
Hustle and Hustle again, Until the lambs become lions!
We have announced raising $1.7M in bridge funding led by Cornerstone Venture Partners Fund (CSVP), with further backing from existing investors Wavemaker and SEEDS Capital. This investment fuels Wootag’s expansion plan to scale in Asia Pacific markets and enhance AI capabilities for in-video interactivity and…
Wootag raises $1.7M in funding.
Wootag, a leading Singapore-based visual marketing SaaS company providing visual interactive and insights for marketers, announced it raised $1.7M in bridge funding led by Cornerstone Venture Partners Fund (CSVP), with further backing from existing investors Wavemaker and SEEDS Capital. This investment fuels Wootag’s expansion plan…
Wootag Now Available on Brightcove Marketplace!
We are excited to announce that Wootag is now available on the Brightcove marketplace! The Brightcove Marketplace is a destination for customers who look for ways to enhance their video experience and potentially unlock means to drive business objectives and monetization opportunities. Our integration with…
How can we add interactivity while maintaining the Look & Feel of your Video?
The look and feel of any brand campaign is very important. It’s an important aspect because: The creatives are closely designed to match the ‘Brand Experience’ Designed specifically to the audience & a Business Objective. As we see there are multiple brands, especially within the…
Will offline shopping make a return?
Digitalization within the retail industry is one that started a long while ago. In fact, the process sped through with the outbreak of the novel coronavirus across the world, pushing businesses to adapt to digital operations more rapidly than expected. In this blog, we’ll aim…
Amplify your campaign for success with Video Retargeting!
Video Retargeting Ads Retargeting involves various different formats including video, display, text etc. In recent times, we have observed an increase in the popularity of video formats amongst consumers and hence by marketers. This is because it helps build potential customers, have an emotional connection…
Wootag’s Top performing Shoppable Templates!
In keeping with times, while the interception of digital campaigns and presence increases, the feasibility of visits to physical stores is dependent on a variety of factors – Location hurdles, In-Store Product Availability etc. Hence, there is a need to make the online purchase funnel…