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    Audience Insights Wootag 2021
    Interactive Ads

    Introducing Wootag’s Official 2021 Audience Insights Report!  

    Download our latest Audience Insights Report here! Before we delve further into what the insights are and what we can refer from them, let’s take a look at understanding why are audience insights and its related information relevant to us? Let me start here by…

    Pavithra Sundar, 3 years ago 0 7 min read  
    Interactive Ads, Interactive Video

    The Best Wootagged Brand Videos – 2021 (Part 2) 

    With 2021 bringing a ray of hope across the world, we’ve all observed a surge in companies and brands taking a step forward in building resilience through these times and taking steps forward to connect with their customers.  In the world of advertising, this is…

    Pavithra Sundar, 3 years ago 0 6 min read  
    Raj Sunder
    Company Update

    Hustle and Hustle again, Until the lambs become lions! 

    We have announced raising $1.7M in bridge funding led by Cornerstone Venture Partners Fund (CSVP), with further backing from existing investors Wavemaker and SEEDS Capital. This investment fuels Wootag’s expansion plan to scale in Asia Pacific markets and enhance AI capabilities for in-video interactivity and…

    Raj Sunder, 3 years ago 0 2 min read  
    Interactive Ads

    Will offline shopping make a return? 

    Digitalization within the retail industry is one that started a long while ago. In fact, the process sped through with the outbreak of the novel coronavirus across the world, pushing businesses to adapt to digital operations more rapidly than expected. In this blog, we’ll aim…

    Pavithra Sundar, 4 years ago 0 3 min read  
    Interactive Ads

    Wootag’s Top performing Shoppable Templates! 

    In keeping with times, while the interception of digital campaigns and presence increases, the feasibility of visits to physical stores is dependent on a variety of factors – Location hurdles, In-Store Product Availability etc. Hence, there is a need to make the online purchase funnel…

    Pavithra Sundar, 4 years ago 0 4 min read  
    Interactive Ads

    Amplify your Year-End Shopping with Wootag! 

    While the spread of covid-19 kept most of the world indoors and pushed us into a new routine with an unprecedented dependency on digital technology; the change has been an easy one to welcome on some aspects.  A primary avenue where ‘Digital Transition’ wasn’t overwhelming…

    Pavithra Sundar, 4 years ago 0 4 min read  
    Interactive Ads

    Festivity Season Begins in India. Celebrate with Wootag! 

    We are well into the second half of 2021 already! As we welcome August, we are also preparing ourselves for the myriad of varied festivals and celebrations yet to take place.  Let’s take a look into how you can celebrate with Wootag! 1. Raksha Bandhan …

    Pavithra Sundar, 4 years ago 0 2 min read  
    Interactive Ads

    One for the Sports Enthusiasts – Wootag’s Sports Signals 

    The perceived rush we experience when our beloved team wins the match that we’ve been looking forward to for months and following to the tee is inexplicable! In fact, it immediately impacts our mood depending on the outcome of the game.  Audience engagement within sports…

    Pavithra Sundar, 4 years ago 0 3 min read  
    Interactive Ads

    Country Wise Insights via Pulse (Series 2) 

    Pulse is Wootag’s newly launched platform for getting a ‘pulse’ on user behavior. We believe it directly impacts the campaign performance and interpreting behaviour signals from Wootag’s interactive videos is an extremely important step to convert a good campaign into a great campaign! Our partners…

    Pavithra Sundar, 4 years ago 0 3 min read  
    Interactive Ads

    Country Wise Insights via Pulse (Series 1) 

    Pulse is Wootag’s newly launched platform for getting a ‘pulse’ on user behavior. We believe it directly impacts the campaign performance and interpreting behaviour signals from Wootag’s interactive videos is an extremely important step to convert a good campaign into a great campaign! Our partners…

    Pavithra Sundar, 4 years ago 0 2 min read  
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    At Wootag, we believe video is the tool to help share information and ideas instantly without any barriers. So we decided to revolutionise the in-video experience and take it to a whole other level.

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